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Fed up with public perception of new media “journolism” as a bastion of blushing hermaphrodites opening up about their day to day experiences having sex with themselves, Matt Yglesias and Ezra Klein have teamed up to inject a healthy dose of raw masculinity into the discourse with their unique brand of confident swagger. Check out the introductory video at their swole SWPL venture, Vox.
The days of “vegetable and spinach” news are over. These men (and one manlike-woman) are ready to tackle the challenges of regurgitating liberal opinions in a fresher font. Vox’s headquarters in Washington, DC, like Ezra’s suit jacket, are oversized with room for muscular growth. Matt Yglesias dresses with a dash of panache, a talent he honed after years of feedback from admiring Logan Circle homosexuals. His proudly nasal vocal fry resonates with the spirit of ancient valley girl warrioresses, and practically demands your attention, like nails on a chalkboard.
This is alpha male territory you’ve entered. There’s a new kid on the vox, and he takes no guff, and will do as he pleases, including plaster stickers all over his Macbook in a show of countercultural defiance. The Vox Man is a gender nonconformist man of principle; if you don’t like the news he gives you, he’ll break all the rules and give you the news you want. Yeah Matt! Titty bump!
Ezra Klein… do the men get any realer? Here’s a big swinging dick crashing your stale news cycle. So big, he has to cross his legs for decorum. Eyes up here, right Ezra? Say goodbye to getting only 24% of the news; News Team Vox can actually just put the information there for you. Confused? Don’t think too much. Just take a sip from Vox’s juice box of testosterone. Rest easy that Ezra is signaling to the right sort of white people — people like YOU — with his standing workstation.
And when you’re all done getting the unfiltered opinions of rugged Ivy Leaguers with a worldly perspective that can only be gained from living in whitified urban neighborhoods where a new Pan-Asian restaurant opens every week, you can send a thank you to News Team Vox for their trailblazing balls-to-the-wall approach to taking on the old media dinosaur of aggregator hyperlinking:
You stay classy, internet!