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The Chateau is long on record observing that a man’s force of personality — his charisma — is a powerful lure for women. As women are unlike men in some very fundamental aspects, it benefits men to understand which ways women differ from men and to tailor their seduction technique to press women’s particular arousal buttons.

One major difference between the sexes is the emphasis each places on desirable traits in the opposite sex. Shortly and sweetly, women are holistic mate evaluators, men are visual mate evaluators. Women want the whole package, but are especially aroused by men with intoxicatingly jerkboy-ish attitudes who stand apart from the masses of “So what do you do for a living?” beta males. Men want hot babes, end of story. More sweetly:

Men dig beauty.
Chicks dig power.

Male power is projected through various social cues, including dominance (over men and women), humor, confidence, cockiness, entitlement, wit….and creativity. All these traits fall into the “male personality” category, which broadly speaking one can call “charisma”, which is why the CH “Dating Market Value Test for Men” includes questions such as:

13.  When was the last time you went to a house party?

Within the past month:  +1 point
Between one month and one year ago:  0 points
Over one year ago:  -1 point

14.  Have people besides your family called you funny?

None:  -1 point
A few have:  0 points
Nearly everyone who knows me:  +1 point

[…]

21.  You’ve just met a cute girl in a club and have been talking with her for five minutes when she abruptly changes the topic to a raunchy conversation about her multiorgasmic ability.  You respond with:

(A) a huge grin and an eager “Damn! That is HOT!”
(B) a look of mild disdain.
(C) a raised eyebrow while saying “Hey, thanks for the medical report.”

If you answered (A), subtract a point.
If (B), no points.
If (C), add a point.

The background is to set up another *PREEN* HERE COMES ¡SCIENCE! ONCE AGAIN TO SLOBBER THE CH KNOBBER:

In the ruthless world of the mating game, plain-looking men instinctively know that being funny, smart or poetic helps to compensate for a less-than-stellar exterior.

That gut feeling has now gained scientific validation from an unusual study published Wednesday.

Average-looking men become more alluring when women sense the man has an imaginative spark, it found.

Charisma can vault an average beta schlub past hunky men and into the hearts of women. This is vindication of a core CH concept.

But for women, sadly, there may not be the same boost.

Indeed, one experiment suggests that less attractive women even worsen their mating chances if they show mental zing.

This too is vindication of a core CH concept: men don’t much care about women’s wit and wisdom as long as she lookgood. In fact, men are a little bit TURNED OFF by women who have interesting personalities that could make the men’s personalities seem lame in comparison. (The same happens with wealthy or over-educated women; men don’t like to be with women whom they perceive as competitors, or as possessing traits in sufficient quantity and quality that diminish the attractiveness value of those same traits in men. This is why it’s arousing to men when women seem vulnerable and admiring.)

The results showed that men with less attractive faces get a big boost in the popularity contest if they show a creative touch, Watkins found.

“Creative guys with less attractive faces were almost identical in attractiveness to really good looking guys who were not as creative,” he told AFP in a phone interview.

Male smarts are pointless for attracting women unless those smarts are put to use crafting an intriguing, creative personality. In other words, more storytelling, less logical explaining.

The top-ranked men were those considered to be both physically attractive and creative.

Also does not contradict CH teachings. Looks matter less for men’s romantic success than they do for women’s romantic success, but that doesn’t mean male looks don’t matter at all.

For women, though, the news is not so good. Looks remain paramount.

In one experiment, creativeness did nothing to boost the allure of attractive women — and it even reduced the appeal of less attractive women.

I enjoy being with witty funny women….who are super cute. But that’s because my wit and humor is at the infinity-eth percentile. The point being, the stablest, happiest relationships are those in which the man is superior to the woman in all ways except looks. Women want….NEED…to look up to a man to feel love for him. Men want….NEED….to know that a woman is looking up to him to feel loved by her.

Why would women rate creativity among men so highly?

Watkins pointed to evolutionary biology — the hidden criteria that drive us to seek the best mate for ensuring healthy offspring and their survival.

“Women on average are a more selective sex when it comes to choosing romantic partners,” he said.

Imagination and inspiration may be “a proxy for intelligence,” he suggested.

“Creativity is thought to be a signal that an individual can invest time and effort into a particular task or can see things in novel ways that may be useful for survival.”

Evolution works on the human hindbrain by hiding its intentions. Women aren’t thinking “Oh, I really want to sex with a high IQ man who will be better at providing for our future children”; what they’re thinking is “Wow, this man makes me feel great. He’s so funny! Wew is that a love puddle in my yoga pants?”

That means nerds and poets are at a big disadvantage in online dating, where decisions to swipe left or right — to shun or show interest — are often based on just a glance.

“Certain platforms that we have now for dating might not be favourable for assessing people on more complex attributes,” Watkins said.

This is another vindication of a CH tenet: online dating severely restricts the range in which men can display their mate value to women. Use online dating as an appetizer, never the main meal, especially if you aren’t a top 5% man in the looks department. If you’re an exclusive online dater, you are handicapping yourself if you’re a man with that ineffable jerkboy charm that women crave in doses of close physical proximity. It’ll be much easier for you to get across your charms face-to-face than through the Zuckerborg Dehumanization Autistoportal.

93 Responses to “Creativity Is The Beta Male’s Mace In The Hole”

  1. Captain Obvious says:

    “Certain platforms that we have now for dating might not be favourable for assessing people on more complex attributes,” Watkins said.

    Gee, ya think?

    All part & parcel of the mass enstupidification & vulgarization of the Shkotzim.

    When was the last time you met a chick who wasn’t utterly vapid?

    And if you want to get really depressed, when was the last time you met a chick who was neither vapid nor cunty?

    Interesting chicks with kind, gentle personalities are becoming about as rare as Peak Alpha Sh!tlords.

    Like

    • Cavalier says:

      >When was the last time you met a chick who wasn’t utterly vapid?

      When was the last time you were worthy of a chick who wasn’t utterly vapid?

      Like

    • awkward female commenter says:

      I don’t know if I’m reading this wrong, but I thought if you were interested, I’d be open to exchanging emails. You seem really fun to talk to, and I always enjoy your insight. All I have to say is that I try to be as respectful and kind as I can be if I’m not interested in someone, and that’s all I expect in return. I’ve had some cutting things said to me when I’ve mentioned what my beliefs are, so I’m a little hesitant in doing this.

      Like

    • vfm#7634 says:

      “Certain platforms that we have now for dating might not be favourable for assessing people on more complex attributes,” Watkins said.

      If you’re not tall and a Calvin Klein model, it’s really difficult.

      Other reasons to avoid online apps:

      1) Low quality of women.
      2) Low tolerance for age gaps — if you’re over 30, fugeddaboudit.

      Like

      • wolfie65 says:

        Shhh – you’re gonna make the Silverbacks mad.

        Calvin Klein models ?
        The ones I remember from the 90s are likely all ded – they already looked it back then.

        Like

      • Les Saunders, Protestant says:

        That depends on location. In Europe I match with 20-25 yr old girlz no problem.

        Like

  2. Polymath says:

    “Hey, thanks for the medical report” is good, but I might say, either then or, even better, in another context later in order to refer back to it in a discomfiting way, “you’re one of those girls who prefers quantity over quality.”

    Like

    • PA says:

      CH has it right. It’s playful and triggers her to laugh while qualifying herself. Yours appeals to male thinking (and it’s insulting to a chick. The conversation would drop like a rock).

      Liked by 1 person

      • Captain Obvious says:

        Only if you’re lazy and looking for sloppy seconds. If you want to go for Peak Alpha Shivlordery [which will also cause the conversation to drop like a rock, but which will allow you to stare into the bathroom mirror in the morning and not be ashamed of the face which is looking back at you], then…

        SHE: “… …”

        SHIVLORD [eyes unblinking, staring deep into her soul]: “Uh-huh, and what does your Father think about that?”

        Like

      • Captain Obvious says:

        SHE: “… ( raunchy conversation about her multiorgasmic ability ) …”

        SHIVLORD [eyes unblinking, staring deep into her soul]: “Uh-huh, and what does your Father think about that?”

        Like

      • “which will allow you to stare into the bathroom mirror in the morning and not be ashamed of the face which is looking back at you], then…”

        Bronson’s got that look

        Like

      • Captain Obvious says:

        Staring into the bathroom mirror. Staring deep into her soul.

        I’ve been thinking a lot about staring lately. As a good little Southern boy, I was always taught how rude it was to stare [which it is], but these are Dark Times which The Frankfurt School has deconstructed for us to suffer, and, as much as I hate to say it, STARING WORKS.

        Been staring down groids & melungeons & mulattos, and they always look away.

        Stared down a chick in the convenience store the other day, and she woulda let me choke-r@pe her right then & there, if I’d thrown over a rack filled with honey roasted peanuts and fried pork rinds and Toast-Chee’s.

        Of course, it helps to have gone ZFG and Dark Triad in preparation for The Troubles.

        Hamsters can smell that sh!t from a mile away.

        Like

  3. martin says:

    I have seen women put ‘sapiosexual’ into their personal info on various things. I guess it’s like saying they prefer intelligent men. But of those women, I have never seen any evidence that this is actually the case. I think it’s just more snowflakes trying to express their uniqueness in some new ‘cool’ way. Online dating is a farce anyways. It’s got to be 95% men and needing to find a partner is a male problem anyways. I’ve taken a lot for saying that before on here.

    Like

    • Captain Obvious says:

      Martin, with your IQ, you should have zero need for Online Game.

      Lift the iron, lose the weight, grow the pecs, and let ZFG subsume and consume and become your sole Inner Frame.

      If you’re fit, and you’re smart [which you are], and you’re ZFG, then you should be able to bag at least 0.333 of the chicks you open on with Day Game [i.e. opening on 10 chicks and bagging at least 3 of them].

      And 0.333 gets you into Cooperstown.

      Like

    • wolfie65 says:

      Can’t say I’ve ever heard of ‘sapios3xu@l’, but I have had many women tell me they love smart guys.
      Which is ALWAYS a lie.
      I took my first looks at online so-called ‘dating’ around 2004 – there were sites like Match, Yahoo personals, 4ppl and many more – for a few months, I was even stoop1d & naive enough to pay membership fees.
      Until I figured out that pretty much ALL attractive female profiles were either pirated pics of some model or celeb, thousands of different types of fakes, scams foreign and domestic or the pics were 10+ years out of date.
      Not sure what the actual ratio of real men to real women is online, but Martin’s prolly close with 95% men.

      Captain – Nice pep talk, but if he’s under 6’2 and over 30 (and not a billionaire), he’ll be lucky to bag 0.001 chicks per year.
      Regardless of all the other stuff

      Like

      • some guy says:

        I gotta agree with wolfie on this one. Dad once said on his radio show that you’re never gonna find quality chicks on dating sites and, having eaten at that restaurant, so to speak, this is my experience as well. Every single bangable chick on there is either a bot or is in a relationship already and is just looking for “friends,” and we all know what the fuck that means. And I was on a pay site, too. I can only imagine how much worse it is on a free site like OK Cupid.

        A sample of chicks drawn from a dating site is not at all a typical cross section of chicks as a whole, and it’s actually probably not, by and large, even a sample of real chicks.

        Like

  4. So Gianforte won in Montana.

    Even Brietbart is spinning his alleged body slamming of Gaurdian reporter as a liability. I suspect some voted for because of not in spite of whatever happened there.

    Like

    • Captain Obvious says:

      A GOPer is a cuck IF AND ONLY IF he disapproved of the body slam.

      PS: Do you suppose that a Wet Nurse is sexually excited by the prospect of getting close enough to a Peak Alpha Sh!tlord so as to let his pr0geny suckle from her t3at?

      If so, then “Wet Nurse” would not be the female equivalent of “cuck”.

      Like

    • Hackett To Bits says:

      Two things there:

      the true conservative whyte people of Montana are ZFG about the feelingzzzz of a Fake News reporter; exit polls and interviews show no evidence of voters having changed their minds and,
      2/3 of the early voting was already submitted before the incident. How do you like early voting now, shitlibs?

      Like

    • It also speaks volumes that the Democrats stood for election a scamming, debt ridden, nudist colony busker as the standard bearer for this seat.

      This is who the Democrats think will inspire??

      Like

  5. mendo says:

    I’d always do well with my humor. Non-family members have called me funny and when I was trying my hand at screenwriting, a buddy of mine told me if that didn’t work out, I could always do standup.

    Where I would fail was in trying too hard, forcing the issue sometimes and not adjusting on the fly, shifting gears so as to not be perceived solely as a jester; to escalate and get things grooving.

    This is where the less is more principle comes in handy.

    Like

    • Captain Obvious says:

      “This is where the less is more principle comes in handy.”

      ZFG helps so very, very much.

      Stop sweating the little details. There isn’t one in a million chicks who can understand a complicated mathematical proof.

      Concentrate on The Big Picture [i.e. “Me Tarzan, you Jane.”]

      Like

      • Captain Obvious says:

        BTW, this is why EGK defeated thecunt in the debates – because she & her handlers were obsessed with making worthless little “gotcha” points, while he was concentrating on The Big Picture: http://www.nyu.edu/about/news-publications/news/2017/march/trump-clinton-debates-gender-reversal.html

        Like

      • plumpjack says:

        status and intelligence are inseparable.

        a guy who cares what other people think is wasting A LOT of brain power which could otherwise be used for observation, interaction, planning, etc. he could be the smartest guy in the world but he’s DOA if he doesn’t have confidence in himself and is always following other people.

        conversely, a guy can get by on a modest amount of intelligence if he has some sack. if he understands pecking order dynamics, he can always enlist the help of people smarter than him.

        Like

      • Sentient says:

        “status and intelligence are inseparable”

        ????

        Like

      • plumpjack says:

        ““status and intelligence are inseparable”

        ????”

        *correlated.

        Like

      • Sentient says:

        PJ

        Well I will disagree with that. Look no further than many rappers, sports stars, actors – politicians, The Mayor of Manchester etc. Fame is a form of status – both connote preselection.

        A live experiment.

        Like

      • Sentient says:

        Not quite the same reaction in the other direction… LOL [though he does ok]

        Like

      • plumpjack says:

        sentient, you are right. “status” is not the correct term. “dominance” is probably a better fit.

        dominance is like porn. it has different forms, but ‘you know when you see it’.

        Like

  6. plumpjack says:

    one of the reasons women screen for charisma, besides attraction, is personal safety. it’s the guys who take themselves too seriously that are more likely to become stalkers and/or violent. a guy who’s light and thinks on his feet is going to be fun to be around and will likely be a good ally, even if things “don’t work out”.

    guys who approach everything linearly aren’t just a drag. they can be downright s-c-a-r-y. these are the types of guys who, rather than approach a girl and tease her about her shoes, instead prefer to express their desire with a nail bomb, before leaving to spend the rest of eternity with 72 virgins who will never, ever, reject them.

    Liked by 4 people

    • Captain Obvious says:

      But what if he’s a stalker & a nail-b0mber who likes to spoon?

      Like

      • plumpjack says:

        then there might be a low self-esteem vapid cunt out there for him somewhere.

        Liked by 1 person

      • plumpjack says:

        seriously, tho. good question. does nihilist suicidalism fit into the dark triad? does Eliot Rodgers have any female admirers?

        Like

      • plumpjack says:

        I guess some women can find ANY trait attractive as long as it APPEARS to be better than what they already have. hypergamy is as hypergamy does.

        so we’re back to where we started: back to the kitchen. the white sharia meme makes more sense every day.

        Like

      • itsme says:

        seriously, tho. good question. does nihilist suicidalism fit into the dark triad? does Eliot Rodgers have any female admirers?

        he possibly could have had some admirers, if he hadn’t made that pathetic manifesto video. clearly he hadn’t heard of the jumbotron effect…

        Liked by 1 person

    • itsme says:

      instead prefer to express their desire with a nail bomb, before leaving to spend the rest of eternity with 72 virgins who will never, ever, reject them.

      if any of the children killed were virgins, i think they’re deducted from the promised 72

      Like

    • vfm#7634 says:

      Yes. This. If you’re taking her way too seriously and have no other plates in the back of your mind, you can’t be relaxed and funny around her.

      On the upside, I think we can credit this defensive mechanism for brown men not being as successful with white women as they would otherwise be.

      Like

    • awkward female commenter says:

      absolutely true

      Like

    • martin says:

      yes, there does seem to be a correlation between guys who take themselves so seriously they believe they are an anime character and stalkerishness.

      Like

  7. In general, smart men do just fine with women. Now, there’s a meme among men who aren’t nearly as smart as they think they are that women prefer dummies, but It’s beta rationalization.

    Like

    • Greg Eliot says:

      Without exception all through my life, “smart” was always mentioned as one of the traits the ladies said attracted them about me… especially the ones who were at first reluctant because they were “afraid”. (I’m not as mean as I look 😉 ).

      I will say, though, that most of those ladies were fairly smart themselves… I never was attracted for long to women whose primary concerns were make-up, clothes, and tabloid tattle.

      Liked by 1 person

    • Sentient says:

      Smart is not correlated with Alpha. Women are attracted to Alpha. The irreducible qualities of Alpha are dynamism, passion and authenticity.

      Like

      • Captain Obvious says:

        The abiding curse of “Smart” is being able to imagine all the possible ways a situation can go wrong, and then starting to worry about the eight or ten worst possibilities which are most likely to rear their ugly little heads.

        The Hamster can sniff worry, doubt, and anxiety from a mile away.

        The key is to be smart & ZFG [but note that psychopaths have a near infinite advantage over you in that regard].

        Liked by 1 person

      • Greg Eliot says:

        Most of the time when women say they’re attracted to a smart man, they really don’t care about that trait in him, they’re thinking that they want smart children.

        I’ve had one or two mention the child angle explicitly, back in the day.

        Like

      • Right, that’s the gist of my comment

        Like

      • tomjones says:

        Slavery lasts 250 years: GET OVER IT!
        Confederacy lasts 5 years: NEVER FORGET!

        Like

    • streetsweeper says:

      that was their nice way of saying that you were an improvement over the inbred trailer trash that usually found them attractive.

      Like

  8. Sorcerygod says:

    The comments were interesting this time around.

    It was a nice salad of humble bragging, female adoration, and bootstrapping-of-others-lending-you-an-up.

    I do so love how the comments veer left and right like a ship in the wind. I hope Heartiste’s website volume isn’t suffering like mine is. Because he talks heavily about chicks’ use and abuse, I suspect his site, like my site, is losing viewers.

    [CH: readership is up over the year so far. not dramatically, but steadily.]

    Like

  9. mendo says:

    Look in my eyes, what do you see?
    The force of personality
    I know your hamster, what makes you wet
    I’ve been everything you want to be
    I’m the force of personality
    Like Mussolini and Kennedy
    I’m the force of personality
    The force of personality

    [CH: glad someone caught that]

    Like

  10. Sean Fielding says:

    Well, if chicks dig power, then this is the most timely on-topic of the week: check out the utterly lovelorn looks the Croatian Presidentrix, no powerless human herself, lavishes on Trump as he ignores her in favor of checking his phone:

    Find someone that looks at you the way the president of Croatia looks at Donald Trump from The_Donald

    Like

  11. Benjamin Pugh says:

    The study’s authors write: “Creativity is thought to be a signal that an individual can invest time and effort into a particular task or can see things in novel ways that may be useful for survival.”

    Not quite. When a man senses danger or feels anxiety, his hind brain “fight or flight” kicks in and his creative brain turns off. Only when a man is fully at ease does his creative brain work the best.

    So if a chick sees you being creative and funny, especially in front of lots of people, her hind brain thinks, “this man is not feeling any fear or anxiety from me (and my hotness) or the other males, so he must be the dominant one.” Yes, being smart and clever might get you more resources, but only in a Beta way. Rather, being dominant, courageous, fearless gets you more resources in the Sultan/Mafia/Democrat way – forcibly taking resources from Beta producers.

    Like

  12. jOHN MOSBY says:

    Slavic gals dig the Donald.

    Like

  13. radagast says:

    a few years back some young shitlib who’d been getting steady work in the city as a standup comic was orbiting a girl i’d been banging. i’d rarely hang with the hb in public as she was a side chick but i do remember one time going to a bar/venue together one night to see a mutual friend’s band play. i went to grab a beer and came back and this comic guy was all over the chick in some routine cracking her up.

    i approached them and he sussed out the situation and immediately went after me about being a giant and was just riffing on my height trying to make me look like a big goon. it had that dual vibe of surface-level playfulness with a lot of subliminal shivving underneath. he was really carving me up. and even worse the girl was laughing her ass off.

    so i just rode with it for a while and then out of nowhere put my arm around the guy (classic amog move, if you’re a tallfag add it to your arsenal immediately) and very seriously relate to him how hard it is having a huge dong and how i’m in therapy for it and making a lot of progress and please don’t set me back kid, i know you mean well i’m just really sensitive about it, etc. real deadpan delivery though, like liam neeson in that ricky gervais skit. so the guy’s whole set gets btfo and he’s laughing with the appreciation of having been caught off guard and he eventually bails. to his credit he wasn’t a fag about the situation.

    but i remember thinking this lad had a solid improvisational sense of humor and he could probably get a lot of chicks with it. he was making me look like a chump for a second (i.e. being socially dominant = attracting my girl) and if i’d been off my game that night he could have probably made some progress with this chick depending on the rest of his game.

    Like

    • MKKBY says:

      I would have said, you are very entertaining — like a monkey at the zoo. Hey, can you do a little dance for us?

      Like

  14. Rebdick says:

    Humor has never been something I could do. I find the show Archer funny.

    Like

  15. wolfie65 says:

    Men dig beauty (which usually also means youth).
    Helps some if her personality isn’t 100% r0tten.

    Women dig height AND beauty AND youth AND money AND status.
    And a whole bunch of other stuff, but that’s all just window dressing.

    Like

  16. some guy says:

    17. Have you ever been in a serious fight where real punches were thrown and you felt like you wanted to kill your opponent(s)?

    Sorry if this is OT, but I’ve wanted to ask it for a while and since the DMVT has been brought up, I’m asking it.

    I’ve been in several of these fights. One of them was in jail, and one of the others started after I called some “youths” a certain seven-letter word that starts in “N.” This latter altercation culminated in me brandishing a pistol at the assailants (no brag; just fact.)

    Can I get extra credit on this one?

    Like

  17. Anonymous says:

    guys with smarts have diminishing returns. It seems like every dude I know who is real smart is an incel or just chooses to be alone and celibate.

    Like

  18. martin2 says:

    I don’t agree that men only consider looks. I know a young woman who is reasonably attractive and slim yet she is as thick as shit in the neck of a bottle. For instance she would struggle to find the cost of one dildo if seven cost £140. She talks a bit funny too, like they do, But she comes from a posh family and they’re rolling in it so apart from being vacant she has got everything going for her. Maybe I am overly sensitive but the thought of sexual intimacy with her is abhorrent to me, and this is purely because of her retardedness.

    Liked by 1 person

  19. Jeff says:

    22. Who gives a shit. If you have to go to a party or be called funny to feel good about yourself…. You’re fucked

    Like

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