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Niceguys Lose… Again

Proud-to-be-an-omega-male linked to two studies and wrote:

[These two studies are] a gift for Heartiste, both of which are just more science supporting what [is] stated countless times on this blog.

The first study, titled “Niceness and Dating Success: A Further Test of the Nice Guy Stereotype” provides evidence for the widely held observation that niceguys don’t get as much sex as badboys.

Proponents of the nice guy stereotype argue that women often say they wish to date kind, sensitive men, but, in reality, still choose to date macho men over nice guys, especially if the macho men are more physically attractive. We investigated the relationship between men’s agreeableness, physical attractiveness, and their dating success across different relationship contexts. One hundred and ninety-one male college students completed a computerized questionnaire to assess their levels of agreeableness and aspects of their dating history. Twenty college-aged women rated the men’s photographs for attractiveness. Results supported the nice guy stereotype. Lower levels of agreeableness predicted more less-committed, casual, sexual relationships.

The sexual appeal to women of disagreeableness in men comes up quite often in studies examining the topic of mating preferences, and the results are usually not feelgood pablum to warm the hearts of weepy romantics or righteous white knighters. The executive summary: chicks dig jerks. The god of the golden rule wept.

So you want to get laid? Try being less agreeable, less nice, and less accommodating. I bet your mom won’t teach you that, and I doubly bet you won’t hear that advice from any übercredentialed marriage counselor or couples therapist, shysters the lot of them.

The second study confirms more reality-based (aka anti-feminism) wisdom that niceguys are preferred by women for low-sex long-term relationships, but shunned for hot n’ sexy flings.

Many researchers have attempted to discover what types of men women consider most desirable for relationship partners. This study investigated university women’s (N = 165) perceptions of ”nice guys,” specifically whether women perceived nice guys to be more or less sexually successful than guys who are considered not nice. Both quantitative and qualitative analyses were used. The qualitative analysis was useful in understanding women’s differing interpretations of the nice guy label. More than one half of the women agreed that nice guys have fewer sexual partners. However, more than one half also reported a preference for a nice guy over a bad boy as a date. As hypothesized, women who placed a lesser emphasis on the importance of sex, who had fewer sexual partners, and who were less accepting of men who had many sexual partners were more likely to choose the nice guy as a dating partner. The findings indicate that nice guys are likely to have fewer sexual partners but are more desired for committed relationships.

You’ll note a couple of conclusions here. One, more than half of coed women (the hot ones in the age bracket we care about) agreed that niceguys have fewer sexual partners. This is bad news for niceguys, because female preselection is a powerful attractant that men can wield to entice women. If women think you don’t get any, you are more likely to not get any. It’s self-fulfilling.

Two, more than one half of women reported a preference for a niceguy over a badboy as a date. That means a little less than one half of women had no preference or PREFERRED A BADBOY for a date! That is an astounding number, if you think about it. The leverage the niceguys hold over women looking for LTRs is not as great as they like to think, nor is it equivalent in effectiveness to the leverage that badboys hold over women seeking sexytime.

It’s also important to keep in mind that the word “date”, as used by the women in this study, means “sexless date”. Women who placed less importance on sex — i.e., frigid ice queens — were more likely to asexually date a niceguy. So, yeah, niceguys are preferred for sexless dates that result in their wallets being considerably lighter and their dicks drier at the end of the night. If you are a niceguy, this news has GOT to make you feel like a sucker. A dupe. A fool. A chump. To paraphrase the memorable GBFM:

“Why would you pay more for less that guys before you got hotter, tighter, younger for free?”

Good question. Any takers?

The third study is a gift from me. You’ll have to get access to the full study to read some of the juicy tidbits within, which basically support the darker, more cynical CH hypothesis that badboys not only get more sex, but they get more chances to convert that sex into loving LTRs, should they so desire to go that route.

The more recent research of McDaniel (2005) and Urbaniak and Kilman (2006) suggest that women find “nice guys” to be socially undesirable and sexually unattractive, contradicting the previous findings of Jensen-Campbell et al. The researchers also found that “bad boys” (operationalized as “fun/sexy guys” by McDaniel and “cute, macho guys” by Urbaniak and Kilman) were highly desired for both short-term and long-term committed relationships, whereas “nice guys” were not desired as sex partners within either relationship context, contradicting the previous findings of Herold and Milhausen. McDaniel writes:

First, being suitable for high commitment dating alone is not enough (by a long shot) to increase a nice guy’s likelihood to progress into or beyond the experimentation stage of relationship escalation. Second, young women who are interested in frequent casual dating are not going to select a nice guy as a dating partner because he cannot meet her recreational dating needs. And, because the fun/sexy guy seems to be more suitable for low commitment dating, he is going to be chosen more often for it, which provides him with an increased opportunity to progress well into and beyond the experimentation stage.

Young women’s dating behavior: Why/Why not date a nice guy? by McDaniel, 2005

So this study, the most recent one, tells us that women prefer badboys for short term *and* long term relationships. Man, those niceguys can’t catch a break! The theory is simple: If badboys are rounding the bases to home plate a lot more often and a lot quicker than niceguys, despite women’s opinions that niceguys make for better high commitment dating partners, then badboys are also getting more opportunities to escalate relationships into the long-term category. The fact that a lot of badboys choose not to convert short term flings into LTRs does NOT mean that the opportunity for them to do so is not available.

In other words, you need to get your dick in the pussy door before you can even begin to think about any one chick as a potential girlfriend or wife.

Now maybe the dating scene was different in the past. But we don’t live in the past. We live in the here and now, and that means doing what you need to do to get what you want. Are you adaptable?

None of this is to say that niceguys don’t have their place in the universe. After all, some women at some time must have desired niceguys, or they wouldn’t be around today. In fact, there may have been a fairytale moment in human history when genuine niceguys scored the majority of bangs and impregnated the majority of wombs. But the Four Sirens of the Sexual Apocalypse (coming soon to theaters near you) shredded that (partially contrived) sexual compact, and the state of nature — aka the forager mentality — has reasserted itself, with consequences none can know, but based on prior results aren’t likely to be good if civilization is your thing.

The evidence in total is becoming clear. If it’s sex with cute, young chicks you want, then being a badboy, or learning to be a simulacra of a badboy, is your best avenue to success. If it’s LTRs you want, even then your best bet is to be a badboy, because fast sex opens doors to long term (and long germ, if you aren’t careful) possibilities.

But clearly women, and particularly women of more northerly latitudes, retain a vestige of love in their hearts for reliable, predictable niceguys as LTR fodder, and this is borne out in many studies; it’s scary to take a chance on a badboy who might leave you to the harsh winters to raise your kids alone. So ideally, as the master seducer you wish to become (or you wouldn’t be reading here), the pose to strike is one of charmingly aloof badboyness coupled with hints of undercurrents of loving, dependable niceguyness. Not too much more than a hint of an undercurrent, though. You don’t want to frighten the kitty; you want to entice the kitty with dangling strings.

With experience, you’ll be able to accurately gauge when you are pushing a woman away instead of drawing her closer. You’ll know when you are being too cocky and aloof, and you’ll adjust accordingly with a sappy story about your deceased labrador or your adorable niece whom you can’t stop doting upon. Similarly, you’ll know when you are being too cloying or treacly, and you’ll step back into laconic alphatude so that she may have the pleasure of resuming her chase of you.

An armored badboy attitude + a vulnerable niceguy underbelly = winning combination to unlock pussy for long term goals.

For short term goals, you don’t need to be much else besides a jerk.


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