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Yet another churlish, resentful SWPL broad is on the warpath against game, armed with the same primitive stone tools all the other anti-game broads wield.

Reading the half-baked hate, I can’t help but get the impression of a very nervous woman. A woman apprehensive that men are gaining power in the sexual market and perhaps appalled that she is not any longer the primary target of that invigorated male sexual power. I can imagine her speaking truth to her indignation by assuming the role of the wise SWPL lady to a generation of younger women, admonishing them to never settle and scolding men to grow up.

But, you know, the times they change. The cock has no interest in your feeble hate. It doesn’t believe in synthesis, or syllogism, or in any absolute. What does it believe in? Pussy. And whatever it takes to get it. It’s self-evident.

The hater, McArdle, read an article by S.G. Belknap in The Point Magazine about pickup artists and seduction technology. McArdle sneers that men who learn game to attract women are “girly”.

I find it hilarious that the pick-up artists think of themselves as especially manly.  When I read this piece, what they sound like to me is girls–specifically, girls in the 14-17 age group.

The “learning seduction is girly” sneer is one of the most tedious repressed neoVictorian sniffs at game. It’s almost as if McArdle reads the comments here and sent a private shout out (and a pizza) to a bunch of my haters (hi, spoogen!) to agree on what they thought would be the most cutting sort of jab with which to poke the PUAs.

Spending all of your time thinking about how to attract the opposite sex?  Check.  Practicing poses in the mirror to figure out which ones are most attractive?  Check. Talking about it endlessly with your friends who only seem to care about the same, one, thing?  Check. Increasingly elaborate strategems for getting attention?  check.  Eventual evolution of said strategems into rituals as mechanical as playing the opening levels of an old-style video game?  Check.  If I close my eyes, I can still smell the bubble-gum scented lip gloss . . .

Worried that all that strategizing works? Check. Worried that all that strategizing will help men date younger, hotter, tighter women? Check. Doubly worried her lip gloss not be poppin’ anymore? Check.

For a supposedly rational liberdroid, McArdle seems oddly afflicted by the effervescent romantic idealism of the “just be yourself” and the “it should happen naturally” schools of nonthought. I’ve got news for her: courtship, attraction, and seduction ARE biomechanical processes that can be extracted from the misty ether and reduced to their core components. From such knowledge, generalizations can be made about the sexes. Does this fact bother many women? Sure it does. And I explained why in this post:

Generalizations offend women in a way they do not offend men because they breach the perimeter ego defense and strike right at a woman’s core self-conception — her belief in herself as Princess On A Cloud Carried Aloft By Admiring Suitors. If it’s true that her genes account for nearly all her success or failure with the men she wants, then there isn’t much she can do to improve her chances to fulfill her deepest desires. If it’s true (and it is) that men value beauty above all else, then it is logically inescapable that she is, to an unsettling degree, interchangeable with any women who are at or above her level of physical attractiveness.

Game, by stripping the seduction process into a flowchart for ease of learning and applying in the field, offends women’s sense of mystery and prerogative to act on intuition. Things better left shrouded in the unknown is the working preference of most women, not because they are more romantic than men (just the opposite is true), but because women are constitutionally wired to abhor the thought that men can exert calculated influence on women’s sexual desires and choices. Women want total and untrammeled choice in the dating market, and they want to prohibit men from enjoying the same extraordinary power. Game brings balance to the force, and that is highly threatening to women, particularly aging women for whom options are rapidly running out. (Reminder: Maxim #98: Marriage is no escape from the sexual market and the possibility that you may be outbid by a competitor with higher value.)

Ultimately, women hate the thought of game, (not game itself; that they love), because they want their alpha male – beta male distinctions predigested and unsullied by interference from proactive men intent on bringing chaos to the male hierarchy. This is why women love royalty and kings and princes so much; in that world, the alphas are identified and known. There is little churn. The women have only to concern themselves with competing with other women for the cocka of the top dog. But in a world of game, where the status of men is in a constant state of flux, ever-shifting and spoiling the tidiness of the women’s preferred caste systemed zero sum sexual market, there are additional stresses and concerns. Now the women have to figure out who among the millions of men trundling through their gleaming anonymous urban jungles tingling ginas left and right are the alpha males of their dreams and expectations. By muddying the waters, game makes this filtering process more difficult for women. More exhilarating, too.

McArdle imitates a snarky lip curl:

Do they send out for pizza while they talk, or would that just make Erik cry because he looks so fat in his new jeans?

Projection, it’s what’s for dinner!

She continues:

Who–over the age of 25–believes that investing most of your time and energy in attracting another person means that you’re gaining power over them?  At least the little girls eventually learn that sex and flirting are supposed to be fun.  And very few full time jobs are fun.

First, a man invests time and energy in attracting women in almost anything he does. Directly, he does this through courtship and game. Indirectly, he does this through status increasing activities which his genes have programmed him to do because it is an effective way to attract a lot of fertile age women. How does that Chris Rock joke go? If a man could get blowjobs with no effort, he’d be satisfied living in a cardboard box. That one method is considered less noble than the other and frowned upon by polite PC company is not a man’s moral crisis.

Second, in what warped fembot universe is successfully attracting women so that they have sex with you a sign of powerlessness? Is McArdle unaware of men’s ultimate goal? Hint: insert penis into vagina.

I’ve previously responded to the hackneyed hate from the likes of McArdle and her sisterhood of the traveling prigs. See this classic post. It’s nothing new. On the subject of “girly” male seducers:

12. Fallacy of Misdirected Obsession Hate

Hater: A guy who spends his life obsessing over how to get women is a loser.

A guy who spends his life obsessing over climbing the corporate ladder to get more attention from women is a loser.
A guy who spends his life obsessing over mastering guitar and playing in a rock band to get more attention from women is a loser.
A guy who spends his life obsessing over pursuing financial rewards and acquiring resources to get more attention from women is a loser.
A guy who….. ah, you get the point.


16. Dancing Monkey Hate

Hater: Men who run game are just doing the bidding of women. Alphas don’t entertain women.

If you want success with women, you are going to have to entertain them… one way or the other. The same is true of women. Once a woman stops entertaining men with her body, her femininity, and her commitment worthiness by getting fat, old, ugly, bitchy, or single mom-y, she stops having success with men. We are all doing the bidding of our biomechanical overlord, and on our knees to his will we surrender, by force or by choice. You fool yourself if you believe you have some plenary indulgence from this stark reality.
Or: If you can’t beat ‘em, join ‘em.

According to McArdle’s impeccable logic, I suppose the billions of women who studiously do their hair, dress in the latest fashions, wear makeup, tone their glutes, play hard to get, and consume everything from herbal elixirs to plastic surgery in order to turn back the hands of time are acting manly. Yes, I find it hilarious that all these women think of themselves as feminine.

There is also something to be said for the power of contrast. A man who displays dominant body language (learned or inherited) can strengthen and speed the seduction of women by handicapping himself with feminine flash. This flash can be expressed either through peacocking (exaggerated male fashion) or by running vulnerability game. Women are very attuned to male status, and a man can signal high status by refusing to play by the rules or fall in line with the norm. Defying a woman’s expectations is an effective seduction strategy.

Allow me to get personal for a moment. (double heh) This “men who learn the science of seduction are girly” meme has been spreading like a dumpy middle-aged ass among the cackling witch crowd lately. Perhaps a little of the old remote psychological diagnosis is in order. I wonder if these yuppie broads are projecting their deepest unmet desire for a sexy man who can properly seduce them after they daydream their way through another tepid rutting session with their pasty, doting, domestic chore-splitting beta provider husbands and boyfriends. Ya know, too much relationship exactness and complementarity is sand in the gears of the female soul.

(Note: Regular commenter Thursday has a number of insightful comments over at McArdle’s blog. Go check them out.)


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